🙄 Is Molly-Mae Playing the ‘Pick Me’ Card Again? Fans Eye-Roll at Her Summer Complaints

Molly-Mae Hague's tears as she makes emotional admission ahead of TV return  after Tommy Fury 'reunion' - Manchester Evening News

Molly-Mae Hague is no stranger to controversy, but her latest comments have sparked a wave of eye-rolls even from some of her most loyal followers.

In a recent video, the influencer lamented that she hasn’t “done one fun thing all summer”—a statement that might have carried more weight if she hadn’t spent the past few months jet-setting across Europe on luxury vacations.

To fans observing from the outside, it all looked suspiciously like a humblebrag masked as a moan—a classic move in the so-called “pick me” playbook.

Inside Molly-Mae's incredible car collection worth £100,000s including a  G-Wagon and a Range Rover | The Irish Sun

Her glossy Instagram grid has been packed with golden sunsets in Ibiza, high-end meals in Cannes, and cozy family snaps in five-star resorts. And yet, she claims it hasn’t been “fun.”

Many viewers were quick to pounce on what they saw as performative misery. “Molly-Mae really said she’s had no fun this summer… while on her third yacht of the month,” one user posted on X (formerly Twitter).

Others accused her of playing the victim to gain sympathy and stand out from other influencers—an approach many labeled as textbook “pick-me girl” behavior.

Fans are CONVINCED Molly-Mae Hague has already given birth | Goss.ie

The term “pick-me girl” has become internet shorthand for someone—usually a woman—who downplays her advantages or pretends to be different from “other girls” to earn validation, often from a male audience or to maintain an underdog image. In Molly-Mae’s case, fans feel she’s trying to seem relatable by complaining about a life that seems anything but average.

But why the need to appear normal when your life is clearly extraordinary?

Some believe Molly-Mae is caught in a tricky influencer trap. Her brand has always been built on a girl-next-door appeal, even as her lifestyle became more elite.

Molly-Mae Hague nails business chic in a taupe blazer as she leaves a  meeting in Manchester | Daily Mail Online

Balancing authenticity with aspiration is a tightrope walk—and one that many influencers struggle with as their careers skyrocket. The more luxurious her life gets, the harder it becomes to sell the narrative that she’s “just like us.”

So when she complains about a lack of fun while sipping iced coffee on a Mediterranean balcony, the backlash is inevitable.

Critics say her comments were not only tone-deaf but deeply self-centered. At a time when many people are canceling holidays due to rising costs or struggling to make ends meet, hearing someone with access to the best life has to offer complain about “not having fun” feels like a slap in the face.

Molly-Mae Hague turns heads in a khaki co-ord in Milan after being heckled  in the street | Daily Mail Online

And it’s not the first time she’s faced this kind of storm. Her infamous “we all have the same 24 hours” quote is still fresh in the minds of many, where she unintentionally downplayed the role of privilege in success.

That PR fumble taught Molly-Mae that relatability is fragile—and this latest episode may just reinforce that lesson.

Still, some supporters defended her, suggesting that she may be emotionally or mentally drained, despite the surroundings. “She has a baby now, and maybe her definition of fun has changed,” one follower commented. “Just because her life looks perfect on Instagram doesn’t mean it feels that way.”

Travel in style this summer with Molly-Mae's pastel suitcase that meets  EasyJet size restrictions - OK! Magazine

Others proposed that the influencer lifestyle itself can be exhausting. The pressure to constantly document your life, appear camera-ready, and churn out content can turn even a dream vacation into a demanding job.

But as some fans pointed out—complaining publicly about it without context just makes it seem like you’re fishing for pity.

And maybe that’s the real issue here: intention vs. perception. Was Molly-Mae genuinely trying to open up about her struggles as a new mother and content creator? Or was she hoping that a little self-deprecation would boost her image as a grounded, relatable star? Either way, it backfired.

Molly-Mae's 'go-to' black bikini is so flattering she'll be wearing it 'all  summer' - OK! Magazine

As the influencer world becomes increasingly scrutinized, fans are becoming less tolerant of complaints from those who live what many would consider a fantasy life. The margin for error is small, and even casual remarks can cause lasting damage to public image.

For now, Molly-Mae may need to rethink how she shares her thoughts with her audience. In a world that already sees her as wildly successful, playing the “poor me” card—even unintentionally—could end up being the least relatable thing she’s ever done.

Because if the girl with five holidays, a mansion, a designer wardrobe, and a supportive partner says her summer’s been a drag… what hope do the rest of us have?

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