Desi Lydic takes on the only story big enough to eclipse the Epstein files: Sydney Sweeney’s controversial denim ad. Public pushback over the ad’s supposed white supremacy undertones has the GOP spinning out of control, while Megyn Kelly rebuilds the glass ceiling with accusations that America is jealous of Sweeney’s “hotness.”

On the evening of Thursday, July 31, *The Daily Show* lit up screens with a fiery segment that took direct aim at the conservative media machine’s explosive reaction to Sydney Sweeney’s new American Eagle ad — and Desi Lydic wasn’t pulling any punches.

The ad, which features the 27-year-old *Euphoria* actress posing in denim alongside the slogan “great jeans,” sparked backlash for what some online critics called a “racist dog whistle.”

But what drew even louder attention was how right-wing commentators leapt to defend the ad — and Sweeney — with fervor that bordered on theatrical.

“They reacted to a dog whistle with a dog megaphone,” Lydic joked, as *The Daily Show* rolled through a supercut of conservative personalities — including former Fox News host Megyn Kelly and *The Five*’s Greg Gutfeld — venting outrage over what they saw as liberal “wokeness” gone too far.

In one particularly charged clip, Kelly expressed exasperation over what she described as an inability to “celebrate” white, blonde, blue-eyed women anymore.

“It’s this nonsense where you are not allowed to ever celebrate someone who looks like Sydney,” Kelly said, referring to the rising starlet, who also happens to have become a conservative darling in recent months.

Gutfeld chimed in with his usual sarcasm, suggesting that the backlash stemmed from Sweeney not being a “plus-size swim model on the cover of Sports Illustrated” or “a male prom queen.”

The segment cut quickly back to Lydic, who was clearly done with the performative outrage.

“Calm down,” she said flatly. “This is such bullshit. Blonde women have had constant representation, OK? In entertainment, in fashion, in letter turning!”

She then dropped the segment’s most cutting line — one already going viral on social media: “It’s not that they want to see more white women. It’s that they want to see *none* of anyone else. For a story about boobs, it sure has a hell of a lot of assholes.”

The Sydney Sweeney ad in question is part of a broader American Eagle campaign aimed at revitalizing its denim line among younger consumers.

Sweeney, with her growing popularity from HBO’s *Euphoria* and roles in films like *Anyone But You*, was tapped as the face of the brand’s new push.

While the campaign was originally framed around her perceived “relatability” and status as a Gen Z fashion icon, it quickly devolved into a culture war flashpoint — one in which Sweeney herself has remained notably silent.

But Desi Lydic wasn’t about to let that silence stop her from going after Megyn Kelly’s hypocrisy.

Lydic aired older clips showing Kelly criticizing women like Kim Kardashian and Megan Fox for their red carpet appearances, labeling them as overly sexualized or inappropriate — then juxtaposed them with Kelly’s glowing praise of Sweeney’s body from just a month earlier.

“Yeah, yeah! That’s right, women,” Lydic said mockingly. “You listen to Megyn Kelly and hide your sexuality — unless your body makes liberals mad. In which case, it’s a *kickass body*! Hell yeah! Go girl!”

Lydic’s searing commentary continued to gain steam as she dissected the broader conservative response — framing it not just as hypocritical but deeply revealing.

“This isn’t about celebrating Sydney Sweeney. This is about using her body to fight a culture war,” she said. “And when that’s your playbook? You don’t care who the woman is — as long as she’s upsetting the right people.”

The segment also addressed how Sweeney has, unintentionally or not, become a symbol in the ongoing political debate around identity and representation in media.

While the actress has never publicly aligned herself with a political party, she has faced growing attention from conservative circles ever since attending a family birthday party where one guest wore a MAGA hat — a moment that triggered controversy and speculation about her political leanings.

Sweeney responded at the time by saying she had no control over the attendees’ attire and pleaded for people to stop politicizing her family.

Still, in today’s polarized media environment, personal neutrality is rarely an option.  And for some conservatives, Sweeney now represents a kind of countercultural figure:

an attractive, non-plus-size, traditionally feminine white woman who has not made overt statements supporting progressive causes — a blank canvas onto which culture warriors can project their grievances.

For Desi Lydic, that symbolism was exactly the problem.

“This is what happens when you’re so desperate to win the culture war that you forget it’s about actual people,” she said in her closing remarks.

“Sydney Sweeney just wanted to model jeans. Now she’s been drafted into a battle she never signed up for — while being praised for the same things other women were dragged for last year.”

Lydic ended the segment with one final jab at the right-wing media’s breathless defense of Sweeney’s looks: “You motorboat those liberals here, but not so much that it threatens Megyn — or so help me God, she will destroy you ho bags.”

The segment quickly began trending on social media, with the phrase “boobs and assholes” becoming a top search on X (formerly Twitter).

Fans praised Lydic’s ability to blend biting humor with cultural critique, noting that *The Daily Show* has found renewed energy in confronting the hypocrisies of modern media discourse.

As the debate around the ad continues to swirl — and with Sydney Sweeney still mum on the matter — it’s clear that the ad campaign has morphed into something far bigger than denim.

It has become a lightning rod for the state of cultural representation, the politicization of beauty, and the relentless cycle of outrage that seems to define 2025 media commentary.