Best Super Bowl Commercials 2025: Unforgettable Ads That Stole the Show

Super Bowl Sunday is not just about the game.

Over the years, the commercials that air during the big game have become just as, if not more, important than the football action itself.

With brands vying for the coveted spot in the game’s broadcast, they pour millions of dollars into creating unforgettable, eye-catching, and often hilarious ads.

The 2025 Super Bowl was no exception, with a variety of memorable spots that not only showcased big stars but also pushed boundaries in terms of creativity and emotional resonance.

Let’s dive into the most talked-about Super Bowl commercials of 2025!

Pepsi kicked off the night with a commercial that truly captured the spirit of the event.

Featuring a star-studded cast, including A-list actors like Dwayne “The Rock” Johnson, Jennifer Lopez, and Leonardo DiCaprio, the ad revolves around the theme of “happiness” with a quirky twist.

The commercial sees each star encountering bizarre but joyful moments after taking a sip of Pepsi—ranging from unexpected encounters with exotic animals to spontaneous dance parties in the middle of Times Square.

What made this commercial stand out was not only its humor and star power but also its underlying message about finding joy in the unexpected moments of life.

The ad was filled with eye-popping visuals and comedic moments that had viewers laughing and sharing the clip long after the game was over.

M&M’s took a different route with their 2025 commercial by blending mystery with humor.

This year’s commercial introduced an elaborate “candy conspiracy,” where the M&M characters find themselves entangled in a series of strange events.

The ad kicks off with the lovable red and yellow M&M characters being accused of a mysterious candy heist, only to reveal, in a twist ending, that the real culprits are none other than other well-known candy brands, cleverly portrayed as shady conspirators.

The ad is a fun mix of animated and live-action sequences, featuring a surprise cameo from a major Hollywood actor, and the humor is sharp and witty, keeping viewers engaged from start to finish.

It also resonated with fans due to its playful yet sophisticated take on the world of corporate rivalries.

Apple’s 2025 Super Bowl commercial was nothing short of futuristic.

Taking the audience on a journey through the technological advancements of the next decade, the ad features stunning visuals of smart cities, AI advancements, and the future of augmented reality.

The commercial’s slogan, “The Future Is Now,” is paired with footage of people from various walks of life using cutting-edge Apple products that enhance both their personal and professional lives.

The heart of the ad revolves around the idea that Apple isn’t just a tech company, but a facilitator of progress and innovation.

With breathtaking graphics and a stirring soundtrack, this commercial hit home for many tech enthusiasts, sparking conversations about the role Apple will play in shaping the future.

In a heartfelt and emotional commercial, Budweiser presented a story about family, tradition, and resilience.

The ad, titled “From Generation to Generation,” features a young boy who inherits his grandfather’s love for Budweiser, which is passed down through generations in the family.

The touching narrative is accompanied by scenes of a father teaching his son how to enjoy the drink responsibly, as well as flashbacks to earlier generations enjoying the iconic beer.

The commercial blends nostalgia with emotion, highlighting the brand’s deep connection to American heritage.

Many viewers found themselves teary-eyed, especially as the ad culminates with the image of a grandfather proudly handing over his beer to his grandson—showing how traditions and values live on.

Amazon’s commercial played on the theme of time and how technology can change our lives in the blink of an eye.

The ad features a relatable and fast-paced narrative, where people in different situations—whether at work, at home, or on vacation—experience unexpected but life-changing moments thanks to Amazon’s products and services.

From ordering groceries in the middle of a snowstorm to streaming a concert on a whim, the ad emphasizes the ease and convenience that Amazon offers.

The cleverly executed ad features numerous small moments that show how integral Amazon has become in daily life.

Viewers were also thrilled by the surprise cameo of a popular celebrity who appeared to help a family member order a last-minute gift, solidifying the commercial’s wide appeal.

Ford made waves with their electrifying new commercial promoting the all-electric Mustang Mach-E.

The commercial, titled “Drive Into the Future,” showcased the vehicle’s sleek design and powerful capabilities with stunning visuals of the car speeding through futuristic cityscapes.

The commercial also addressed the company’s shift towards sustainability, with Ford CEO Jim Farley making an appearance to discuss the company’s commitment to electric vehicles and reducing its carbon footprint.

With a dynamic soundtrack and breathtaking visuals, Ford’s ad was a standout, offering an exciting glimpse into the future of transportation.

The ad resonated with environmentally-conscious consumers, while also showcasing the Mustang Mach-E as a car that doesn’t compromise on performance.

Coca-Cola’s 2025 Super Bowl commercial was a masterclass in emotional storytelling.

Titled “The Power of Unity,” the ad focuses on a diverse group of people coming together in a time of need, using Coca-Cola as a symbol of connection.

The ad, set in a bustling city, portrays different people from different backgrounds uniting over a shared love for the beverage, which helps bridge cultural and social divides.

The ad concludes with a massive celebration, where hundreds of people are seen enjoying Coca-Cola together, reinforcing the idea that a simple gesture like sharing a drink can bring people together in powerful ways.

It was a heartwarming message in a world that often feels divided, making it one of the most talked-about ads of the night.

T-Mobile’s commercial was filled with humor, as it poked fun at one of the most universal frustrations: poor cell service.

The ad, which starred several well-known comedians, takes viewers on a hilarious journey through a series of “dead zones,” where characters find themselves completely cut off from the outside world.

The commercial’s punchline arrives with the introduction of T-Mobile’s 5G service, which promises to eliminate dead zones once and for all.

The ad’s comedic timing and witty script had audiences laughing and talking about the importance of reliable service.

It was an effective and fun way for T-Mobile to promote its new offering, while also delivering a message that resonated with many viewers who have been frustrated with inconsistent coverage.

The 2025 Super Bowl commercials showcased a wide array of creativity, humor, and emotional depth.

Brands used their moments during the big game to connect with audiences on a personal level, while also pushing boundaries with innovative concepts.

From heartwarming tributes to playful, funny ads, each commercial had its own unique way of resonating with viewers.

Whether it was through star power, futuristic technology, or emotionally stirring stories, these ads helped reinforce the power of advertising in shaping culture and driving conversation.

Super Bowl commercials have always been a staple of the event, and 2025 proved that they continue to be a vital part of the Super Bowl experience, leaving lasting impressions on audiences everywhere.